PharmaFitness

Health & Wellness

1 Jan

Fitness supplements created by pharmacists

At one glance, you can see two very distinctively contrasting styles in the Pharmafitness logo. Firstly, there’s the lighter font of Pharma, both clinical and precise, emphasising the calculated and considered pharmaceutical approach. Underneath, in a bolder variant of the same typeface, is the Fitness, bringing intensity and energy to the visual identity, giving you the power to make a difference where it matters, in the gym or on the playing field.

The universally known and health-associated cross in the centre of the brand mark has been cleverly comprised of 4 heart shapes, another widely recognised symbol of health, well-being and vigour. Encased within the circular binding shape alludes to the supplements themselves, the expertly devised products that PharmaFitness bring to the marketplace.