Transform Hub

4 Jan

Helping busy men and women completely transform their lives without fad diets, endless hours of ineffective exercise and wasted gym memberships.

Transform Hub is about helping people take charge of their lives by guiding them toward positive choices that lead to substantial impact and lasting change in every area of their lives. Their purpose is to inspire and support people to make positive changes that lead to profound and lasting shifts in their identity, values and outlook for the better.

The Transform Hub logo is clean, bold and modern. Utilising the brand font Lexend creates a confident yet commanding professional aesthetic. Completing the logo alongside the wordmark is the bespoke Transform Hub brand mark, a bespoke, fitness-themed symbol of sustainable change constructed monochromatically using the letters of the brand name, ‘T’ and ‘H’. The circular nature of the brand mark communicates the constant journey of self-improvement that every member is on, and the intersecting straight lines draw focus to the centre of the icon, in the same way every member of The Hub locks focus on their goals.